NBA and Japan's NINJA BASKETBALL ARMY Reimagine a 16th-Century World Where Ninjas Settled Wars With Basketball

NINJA BASKETBALL ARMY, an NBA-sanctioned story brand directed by Japanese creative collective NINJA BASKETBALL ANONYMOUS, launched in May 2026, introducing a parallel-universe narrative in which ninja clans across a fractured 16th-century Japan pursue unification through basketball rather than bloodshed. Led by creator and director Takaya Mitsunaga, the project spans story, design, character, and fashion, building a self-contained world that draws equally from American basketball culture and Jap...